Often the company has no idea where it is headed. It has no clear goal and no strategy.
Corporate bodies are not monoliths, single organisations with common purpose, views, policies and attributes that define them both for their members and their external audiences. The monolith is however a necessary myth. Consider Apple. Any customer, actual or prospective, will have a view of the company that may focus on the design of their products, […]
All about work, not just how to survive it but how to enjoy it.